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Category: News & Events

TORLYS Launches RigidTile™ Firm Designer

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Large format in modern patterns shine above porcelain or stone tile.

Kitchen with RigidTile Firm Designer floors in Allure BeigeTORONTO, ON – February 2022 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced today the launch of RigidTile™ Firm Designer, a collection of stunning tile patterns in an impressive large tile format (18”x36” with grout lines); the perfect alternative to large format tile and stone.

Known for bringing innovative flooring solutions to market, TORLYS’ newest addition to the SPC vinyl lineup features 5 SKUs in soft, contemporary colours for an authentic look complete with built-in grout lines. RigidTile™ Firm Designer is completely waterproof and backed by the industry’s only flood warranty.

With transition free installations in spaces up to 70’x70’, RigidTile™ Firm Designer requires minimal subfloor preparation and can be installed directly over most ceramic tiles making it a remarkably stable floor. As with any TORLYS Smart Floor, RigidTile is repairable and is also protected by TORLYS S.M.A.R.T. Warranty, which guarantees a second use from your floor.

Be among the first to see this new collection with full product specifications HERE.

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders and property managers, using the latest technologies for 34 years and counting.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

Visit TORLYS XPedition at Surfaces 2022!

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Revolutionary hardwood & cork flooring to be featured at Booth #3726

TORONTO, ON – January 2022 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, is gearing up to host the TORLYS XPedition – an immersive booth experience showcasing its newest product innovations including TORLYS EverestXP Hardwood & CorkXP – 100% natural and waterproof floors at SURFACES, North America’s largest flooring event held February 1st to February 3rd at the Mandalay Bay Convention Centre in Las Vegas.

“The Pinnacle of Hardwood”, TORLYS EverestXP is the main attraction at TORLYS booth #3726, featured on a mountain structure with samples showing this eco-engineered, 100% natural hardwood that delivers a lifetime of unparalleled performance without sacrificing the beauty of natural wood. Along the nature themed trek, you will see CorkXP & CorkWoodXP displayed with its smarter design, extreme stain and wear resistance and even more sustainable than traditional cork floors. TORLYS XP floors are launching in March 2022.

“We are excited to share these revolutionary products with our fellow industry professionals at SURFACES and have them see and feel the innovative construction, strength and performance in person,” said Derek Brooks, Senior VP of Sales & Business Development, at TORLYS, adding, “These collections offer a combination of benefits never seen before and they really speak to TORLYS ongoing commitment to delivering the best product innovation to our partners in this exciting industry.”

In addition to the TORLYS XP Floors, visitors will also see TORLYS waterproof laminates, along with a preview of the latest in flooring technology and new colour trends from TORLYS Innovation Lab including:

  • Marquee Laminate: Ocean: Water resistant, AC4 rated laminate made in the USA. This collection features embossed texturing for a natural look and feel, in 6 on-trend colours made for the North American market. Launching early Q2 2022.
  • RigidTile Firm Designer (18”x36” with grout lines): The perfect alternative to large format tile and stone. These modern stone patterns in soft, contemporary colours offer an authentic look with built-in grout lines. Backed by the industry’s only flood warranty. Launching Q1 2022.


Preview:

  • EverWood Designer Plus: TORLYS infamous precision-crafted luxury vinyl. Waterproof, warm, quiet, easy to maintain, and soon to be available in an even larger plank (9” x 72″). Launching Q3 2022.
  • EverWood Colour Refresh: 7 new on-trend colours to refresh TORLYS most popular collection. Launching Q3 2022.


ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders and property managers, using the latest technologies for 34 years and counting.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

TORLYS Welcomes First Category Manager

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Amy Bonenfant joins new role to drive product selection and strategy.

TORONTO, ON – October 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced that Amy Bonenfant has joined the team as Category Manager, a newly-created role as part of TORLYS continued investment in its product development division.

Headshot of Amy Bonenfant

Backed by 17 years in the flooring industry as a category leader who held key strategic product management roles, Amy now leads the product selection process and strategy for TORLYS wood-based product portfolio along with managing the life cycle of all stock programs.

“Attracting Amy is a great win for the entire TORLYS team. Amy is an experienced category manager with extensive expertise in managing a wide range of product assortments in a global supplier matrix environment. She also brings significant experience in the Flooring industry, with a proven track record of category management excellence and driving results from both Retail and Commercial customers,” said JF Pelletier, Product management Director at TORLYS, adding, “Amy joins TORLYS at a critical inflection point as we are building an integrated product management organization to better compete in the marketplace with increased speed of execution on product innovation.”

Please join us in welcoming Amy to TORLYS Team!

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies since 1988.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

Western Regional Sales Director Joins Team

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20-year sales veteran Jon Nimmo takes the helm to lead sales growth for B.C. and Alberta.

Headshot of Jon Nimmo

TORONTO, ON – October 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced today the continued investment in its sales force with the recent addition of Jon Nimmo who joins the team as Regional Sales Director, BC & Alberta.

In this role, Jon is responsible for developing and executing sales strategies for TORLYS’ Retail, Builder, Insurance, and Commercial channels across British Columbia and Alberta regions, something he is very familiar with given his two decades in the flooring industry. With an impressive track record of building strong relationships with direct customers and builders, Jon is well suited for the role.

“The addition of Jon to our sales team comes at a very opportune time for our business and our partners. His vast knowledge of flooring and the Western Market, coupled with his strong leadership background makes him an ideal fit to lead our team,” said Thomas Hobbis, TORLYS Vice-President of Dealer Sales, Canada.

Please join us in welcoming Jon to TORLYS Team!

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies since 1988.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

TORLYS Achieves Assure Certified™ for RigidWood & RigidTile Floors

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Rest assured TORLYS rigid core flooring meets highest standards.

TORONTO, ON – July 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, is proud to share that the entire TORLYS RigidWood™ & TORLYS RigidTile™ waterproof vinyl lines have been classified as ASSURE CERTIFIED™, the new quality certification for Rigid Core Vinyl Flooring.

Assure Certification Logo

With an aim to establish uniform standards of quality for all rigid core luxury vinyl flooring products sold in North America; regardless of where they are manufactured, this new certification from Resilient Floor Covering Institute (RFCI) and operated by SCS Global Services, requires products meet to rigorous standards for safety, quality, and performance.

To achieve this accreditation, TORLYS RigidWood & RigidTile collections were sent to received safety tests to ensure they adhered to the highest standards for indoor air quality, rigorous performance, and be free of heavy metals content and ortho-phthalates. With Rigid core luxury vinyl flooring quickly gaining popularity across North America, TORLYS pursued this certification to ensure continued piece of mind for consumers to know they are investing in quality flooring products.

“We are very pleased to have reached this certification level, as it has always been our goal to offer consumers flooring that they are confident meets the highest standards, says J.F. Pelletier, Product Management Director at TORLYS. “TORLYS is a proud and committed member of RFCI and as such, we are dedicated to innovation, quality and sustainability best practices in manufacturing processes for all our resilient products.”

Browse TORLYS RigidWood™ & TORLYS RigidTile™ ASSURE CERTIFIED™ flooring here.

ABOUT RESILIENT FLOOR COVERING INSTITUTE (RFCI)

RFCI is an industry trade association of leading resilient flooring manufacturers and suppliers of raw materials, additives, and sundry flooring products for the North American market. The Institute was established to support the interests of the total resilient floor covering industry – as well as the people and communities that use its products. Resilient Floor Covering Institute membership includes the largest, manufacturers in the resilient flooring industry. All RFCI member companies are known for their innovation, quality, and sustainability initiatives.

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies since 1988.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

It’s Official: TORLYS is a Great Place to Work®

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Positive TeamMate feedback leads to esteemed certification.

Great Place to Work Certification Badge March 2021

TORONTO, ON – May 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, is proud to announce that we have been certified as a Great Place to Work® after a thorough, independent analysis conducted by Great Place to Work Institute® Canada. This certification is based on direct feedback from employees, provided as part of an extensive and anonymous survey about their workplace experience.

“TORLYS first and foremost priority are the 100+ TORLYS TeamMates, unconventionally, even higher than customers.  By doing so, TORLYS TeamMates treat customers in kind making them their #1 priority” said Peter Barretto, TORLYS President & CEO. “TORLYS RESPECT Core Value states how we are a people focused company based on respect for one another, so receiving this certification means our TORLYS TeamMates believe this, so we are living up to that value.”

Nancy Fonseca, Senior Vice President of Great Place to Work® Canada, says that a great workplace is about the level of trust that employees experience in their leaders, the level of pride they have in their jobs, and the extent to which they enjoy their colleagues. “Our data shows that great workplaces benefit from stronger financial performance, reduced turnover, and better customer satisfaction than their peers. What’s more, work environments with trust at the foundation are ripe for innovation, agility, resilience, and efficiency,” Fonseca said.

Interested in joining our team? Visit our LinkedIn company page to see current opportunities https://www.linkedin.com/company/torlys/ or email hr@torlys.com.

About Great Place to Work®: 

Great Place to Work is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, Great Place to Work recognizes Canada’s Best Workplaces in a series of national lists including those published by The Globe & Mail (Canada) and Fortune magazine (USA). Great Place to Work provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures.

About TORLYS:

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in making smarter floors to bring more value to the world. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies since 1988.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

A Cleaner Floor Starts with TORLYS

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Cleaner Floors by TORLYS answers call for antimicrobial flooring protection.

TORONTO, ON – May 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, is thrilled to announce the launch of Cleaner Floors by TORLYS, a campaign focused on educating consumers on how to protect their flooring investment with antimicrobial product protection that helps keep floors 99% cleaner between cleanings, 24/7.

Certified TORLYS floors inhibit bacteria growth with Microban badgeWith the need for a cleaner home more important now than ever before due to Covid-19, it has become more critical to think about solutions for the area that retains the most bacteria right under our feet, flooring. As part of a decade-long partnership with Microban®, the global leader in antimicrobial technology, to provide innovative flooring solutions that contribute to a cleaner space, TORLYS is expanding on this commitment by offering its revolutionary built-in antimicrobial protection on most TORLYS Smart Floors.

“We are excited to showcase our antimicrobial flooring coverage through Cleaner Floors by TORLYS, where we will highlight how each of the antimicrobial features inhibit the growth of bacteria, mold, and mildew to provide customers with a floor that stays cleaner for longer,” says JF Pelletier, TORLYS Director of Product Management, adding, “While you can’t always prevent bacteria from entering your home, you can have peace of mind knowing you are proactively protecting your floor with antimicrobial technology.”

In the middle of the floor is TORLYS™ Smart Core with Microban® ensures the core remains protected from product degrading bacteria. Underneath the floor, CorkPlus™ Blue & FoamPlus™ Blue Underlays with Microban® protect the areas you can’t see and helps prevent mold and mildew under the floor.

To help explain each value-added antimicrobial offering available in most TORLYS Smart Floors, visit the Cleaner Floors by TORLYS landing page at  https://residential.torlys.com/cleaner-floors/ which includes background on antimicrobial technology, graphics on how it works on applicable layers, FAQ, as well as a News section with recent media features and blogs.

ABOUT MICROBAN

Part of Barr Brands International (BBI), Microban® International is a global specialist in antimicrobial, odor control, smart surface and disinfection technologies. Our proactive systems keep products cleaner, and control odors better by preventing problems before they start. Microban drives innovation by combining science and creative solutions that enhance high-quality consumer, textile, industrial and medical products around the world. Today the Microban brand and technologies are featured on thousands of products worldwide. The company is headquartered in North Carolina with operations in North America, Europe and Asia Pacific. For more information, please visit www.microban.com.

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies since 1988.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

Divisional Manager for Insurance Named

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Andrew Davis takes on new role to lead TORLYS new insurance segment.

TORONTO, ON – February 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced today the change in role of Andrew Davis to Divisional Manager, Insurance, North America. Andrew will assume responsibility for developing TORLYS positioning in the ever-growing Insurance channel, overseeing strategy and business growth throughout Canada and the United States.

Andrew Davis' headshot

Andrew will work closely with Insurance channel partners, offering TORLYS unique and innovative product lines coupled with dedicated sales support to provide unprecedented service to the industry.

“We are excited for Andrew to be at the helm of this new channel for us,” said Derek Brooks, TORLYS SVP of Sales and Business Development for North America. “His experience at TORLYS and in the industry are sure to bring success in the Insurance channel, further establishing us as a brand that homeowners know, trust and can depend on.”

Andrew joined TORLYS in 2019 as Business Development Manager, Property Management, where he played a crucial role in the department’s growth and success. Considered an expert in the flooring world, Andrew is backed by more than 25 years’ experience in the building materials industry where he served in several upper management roles.

Please join us in congratulating Andrew on his new role!

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies for 32 years and counting.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

Western Regional Sales Director Joins Team

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Wayde Hayley takes the helm to lead sales growth for B.C. and Alberta.

TORONTO, ON – February 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced today the continued investment in its sales force with the recent addition of Wayde Hayley who joins as Regional Sales Director, BC & Alberta.

Wayde Hayley's headshot

In this role, Wayde will develop and execute sales strategies for TORLYS’ Retail, Builder, Insurance and Commercial channels across British Columbia and Alberta regions. With an impressive track record in the building materials industry spanning two decades, including previous success in senior roles covering the dealer, builder, property management and insurance sectors, Wayde is well suited to the role and is eager to contribute to TORLYS continued success.

“The addition of Wayde to our sales team comes at a very opportune time for our business and our partners.  His strong industry background coupled with his experience working with, and growing all channels related to flooring is a very welcomed addition,” said Thomas Hobbis, TORLYS Vice-President of Dealer Sales, Canada.

Originally from Newfoundland, now residing in Vancouver, B.C., Wayde earned a Bachelor of Commerce in Entrepreneurial Management from Royal Roads University in Victoria, British Columbia. Outside of sales, Wayde volunteers his time with the Kidney Foundation of Canada where he has served as Board Member and Vice President since 2018.

Please join us in welcoming Wayde to TORLYS Team!

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies for 32 years and counting.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

TORLYS Welcomes Builder Specialist to Eastern Team

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Experienced flooring expert joins TORLYS Quebec Team.

TORONTO, ON – January 2021 – TORLYS, a global flooring company specializing in beautiful, responsible flooring solutions, announced today the expansion of the Eastern division with the creation of a new role of Builder Specialist, Grand Montreal & Gatineau Regions (Spécialiste du développement commercial, régions du Grand Montréal et Gatineau).

Pciture of Sophiany SomSophiany Som joins the TORLYS Sales Team in this new position, where she will be focusing on servicing the Builder, Developer, A&D and Property Management channels of the business across Montreal and Gatineau, Quebec Regions. With 8 years of experience working as a Business Development Manager in the flooring industry, Sophiany’s background will support her in becoming an integral part of TORLYS continued success.

Prior to working in the building materials industry, Sophiany owned a marketing, promotions, and advertising company. She is a graduate of HEC Montreal where she received a Bachelor of Commerce.

“Sophiany has a history of developing strong relationships and being a true team player,” said Gilles Bourbonnais, General Manager of TORLYS Quebec region. “We look forward to her joining TORLYS and bringing her energy, drive, and expertise to the team.”

ABOUT TORLYS

Headquartered in Toronto, Ontario, TORLYS is a global flooring company that specializes in providing beautiful, responsible flooring solutions. TORLYS has been creating and delivering innovative flooring solutions to homeowners, builders, and property managers, using the latest technologies for 32 years and counting.

For further information, contact:

Leah Robinson, Digital Marketing & Promotions Manager

Email: Leah.Robinson@torlys.com Phone: 905-696-2399

TORLYS